The 8th World Investment Conference in La Baule saw Ernst & Young present its annual European Attractiveness Survey.
France’s ranking this year is notable for three reasons:
- Second after the United Kingdom for the number of job-creating foreign investment projects, as well as for the total number of jobs;
- First in Europe for the three key sectors for future competitiveness and growth: industrial projects, R&D projects and environmental technology projects;
- Conversely, the Ernst & Young 2010 Survey also highlights that France is lagging behind Germany and the United Kingdom as a recipient of Chinese and Indian foreign investment projects.
The IFA’s promotional campaign, specifically targeting BRIC countries, unveiled earlier this year is already seeking to correct ignorance and misguided beliefs where they might exist, while the number of IFA personnel is also being increased in these parts of the world.
The new IFA office in Turkey and our participation at the Saint Petersburg International Economic Forum next week are part of this strategy.
David Appia
Chairman and CEO, Invest in France
